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Lazer Art & Frame / CASE STUDY

Craftsmanship, translated into a connected digital presence.

Website architecture, SEO and paid media working together for an established framing and printing business.

Websites · SEO · Google Ads
Framed artwork above a sofa from the Lazer Art & Frame credentials
The challenge

Lazer Art & Frame

Bring a longstanding offline reputation into a clearer online presence. The business needed better service visibility, stronger search foundations and a website that supported both online purchases and bespoke enquiries.

What POSTT brought together

POSTT designed a service-led website structure, making the business’s framing, printing and related offerings easier to navigate. Technical and content SEO connected with targeted Google Ads campaigns for specific product and service demand.

  • Website design and development
  • Service-led information architecture
  • User journeys and ecommerce
  • Technical SEO
  • Search-focused content structure
  • Google Ads campaigns
  • Ongoing performance refinement
Selected reported results

The work, in numbers.

Online transactions · 1 September 2025–27 February 2026

R184,907.07Total online sales
128Online orders
558Products sold

Figures reproduced from the supplied POSTT credentials for the campaign or transaction period shown. Campaign results are historical and are not a forecast of future performance.

The wider picture

The reported transaction figures cover online purchases. The supplied case study also describes bespoke enquiries from corporate clients and collectors who found the business through its website; those enquiries are not included in the transaction totals shown here.

View the original project credentials ↗

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